Sales Development Representative

Wacken. Tomorrowland. Glücksgefühle. Amnesia Ibiza. Festivals that bring tens of thousands of people together for something beyond music - a feeling, a community, an experience you never forget. And all that energy starts somewhere: with the people behind the screen who make it happen.

We turn every customer interaction into an opportunity. We connect conversations, customer data and payments with AI Agents so that companies can deliver personal customer journeys at scale: both online and in person.

“The entire customer journey. One platform”

What we value

Every CM.com colleague, connects to our 4 shared values:

Drive & Lead: You take initiative, make decisions and recognize opportunities. Making mistakes is part of moving forward.

Grow & Learn: You like to experiment, learn continuously and actively share knowledge and insights with others.

Together & Care: You value the social side of work, you show genuine interest and care about one another’s well-being.

Speed & Change: AI fundamentally changes how work is done. You embrace change and you love working in a high paced environment.

The Role

The Sales Development Representative owns outbound lead generation for CM.com's (event) marketing, customer service and ticketing products across the DACH region. You will help organizers build the best visitor experience at festivals and venues: from ticketing and fan communication to event apps and AI-driven marketing, with fan data always in the hands of the organiser. We focus on the mid-market segment of 5,000 to 50,000 visitors, with clients including Tomorrowland, Wacken Open Air, Glücksgefühle and the Formula 1 Dutch Grand Prix.

This is a first or second step in your commercial career, with real autonomy and a clear path forward. The SDR will work directly with Theresa in Berlin (Account Executive), backed by both sales teams in Volkach and all CM.com colleagues worldwide.

You will:

• Generate qualified leads through outbound calls, personalised emails, social selling, and key industry events

• Research prospects and identify how CM.com's AI-powered platform can create value for their business

• Master Salesforce, Outreach, and LinkedIn Sales Navigator to consistently hit your targets

• Identify key decision makers, qualify budget, and hand off sales-ready opportunities to your Account Executive

• Use AI tools actively to improve your own work: experiment, automate, and share what works with your team.

You don’t need to have worked in festivals, but you understand the world. You know a festival is more than a lineup; it’s a community, an experience, a brand. And you get that the technology behind it is increasingly what makes the difference.

• A Bachelor's or Master's degree

• Experience in a commercial role, preferably in events (music or sports), technology, or leisure

• Driven to build a career in (software) sales — or ready to make your first career switch

• Strong communicator who views 'No' as just the beginning and uses creativity to push forward

• Fluent in German and English

• Genuinely curious about AI: you experiment with tools like ChatGPT or Copilot and you're open to working differently as they improve
  

Believe you’d be a great fit for this role, even if you don’t tick every box? Reach out to our Recruitment team! We’d be happy to connect and see if we can make it work together.

What we offer

As a CM.com club member, you’ll have the following benefits:

• Onboarding: Join our unique 3-days Global Onboarding program in our Headquarters in Breda, a deep dive into the culture of CM.com.

• Healthy food: Daily healthy lunches and snacks to keep you energized.

• Effortless commute: The Shuttle mobility card, commuting allowance and Lease-a-bike options get you where you need to be. We have CM company cars that you can use for client visits as well.

• Invest in your future: A solid pension plan.

• Time off: Recharge with 25 vacation days, plus the option to purchase 10 additional days.

• Own your success: Become a shareholder with our Employee Share Purchase Program.

• Your Development: We support your growth and development through initiatives like the CM Academy, Udemy courses, exclusive meetups with thought leaders, the Young Professional Program, and our own CM Business Adventure (CMBA), ensuring you’re always learning and evolving

• Vitality: Our Vitality Team organizes a year-round vitality program to support a healthy body and mind for all colleagues. Think of stress prevention workshops, ergonomist visit, weekly bootcamps, yoga sessions and our CM sports day.

• Together at CM.com: Weekly drinks, board game nights, karaoke throwdowns, yearly ski trip, and more! We have something for everyone.
  

Our diverse perspectives fuel innovation and drive us forward. We welcome everyone, regardless of age, background, or beliefs.

Before you apply

We work on-site, move fast, and expect you to bring your own thinking. Priorities shift, AI is actively changing how we work and we embrace that reality. If that sounds like a great environment to you, we'd love to hear from you.

Note: For this position, we can only consider candidates who already hold a permanent work and residence permit for the offices listed.