Marketing Automation Specialist

Shape the future of customer engagement! As a Marketing Automation Specialist at CM.com, you'll drive impactful campaigns, optimize workflows, and enhance customer journeys with data-driven solutions.

About us

Be part of CM.com. Step into a role where you’ll be empowered to connect and drive change. We are looking for a Marketing Automation Specialist  to strengthen our Global Digital Marketing Activities.  

At CM.com, we’re passionate about empowering businesses to deliver incredible experiences to their users. This is not just a job, it's an opportunity to change the way businesses and people connect.

You may already know us from those seamless SMS or WhatsApp messages you receive, the tickets you effortlessly grab for that upcoming festival, pay for anything with our payment solutions, or even through chatting with the helpful AI chatbot for support. All our services are integrated into our unique business structure, which consists of four business units: Connect, Pay, Live & Engage.

Our people are the spark that ignites innovation. CM.com colleagues are fueled by a passion for technology and a dedication to making a difference.

Since 1999, our philosophy has remained the same: “Do what you like, do what you’re good at, and contribute”.


What you will do

  • You will become part of the Digital Performance Team. Our team provides, advises and supports Business Units and local markets with their digital marketing strategy including Organic, Paid, Website and Marketing Automation. We transform data into actionable insights to support the company’s decision making. Our goal is to guide and support all colleagues to get the most out of the marketing activities whilst proactively helping them in the execution of their plans and strategy.
  • Together with the team you manage the marketing technology stack, ensuring it's future-proof and scalable. You're data-savvy and up to date with the latest Marketing Tech trends and technologies. Plus, you ensure our websites, events and campaigns are effectively tracked, but are also compliant with privacy laws, allowing CM.com to swiftly adapt to changes.
  • In this role, you will focus on companywide projects and develop scalable solutions. You are responsible for advising, implementing, managing, and optimizing tools and flows, providing technical support to colleagues. You will work together with marketing/sales professionals, but also with PO’s and developers to optimize our own tooling.
  • A day at CM.com is never the same and the environment is dynamic, so a flexible mindset and a can-do mentality is the key to success.

You connect with us, if you

Feel connected to our CM.com shared values

  • Drive & Lead: We encourage the entrepreneurial spirit and are self-managed to be able to quickly grasp opportunities.
  • Grow & Learn: We keep evolving our innovation capabilities and help you to get the best out of yourself, both professionally and personally.
  • Together & Care: We love working together. We stimulate collaboration with utmost respect for each other regardless of gender, age, background, or beliefs.
  • Speed & Change: We are an agile and dynamic organization, that keeps adapting and knows how to respond to opportunity or change


Additionally, you ideally have

  • Have a minimum of 3-4 years of recent experience in a Marketing Automation role, preferably within a marketing agency or a B2B/SaaS environment.
  • Are an expert in the Google Marketing Platform (GA4, Google Tag Manager etc.).
  • Have experience with datalayers, APIs, Javascript & HTML/CSS.
  • Have experience in working with various CDP’s and Marketing Automation tooling (Hubspot, Marketo etc.). Knowledge of Salesforce and Zapier is a big advantage.
  • Are fluent in English since you will have daily contact with our international colleagues.
  • Have a performance-driven mindset with a desire to achieve the best results.
  • Have an eagerness to learn and develop yourself.
  • Are tech-savvy, determined, problem-solving, communicative, and organized.
  • Are available to work from our Breda office to connect with your colleagues.


Benefits of working at CM.com

Your journey starts with the 3-day Global Onboarding at our Breda HQ. It's your fast track to CM.com awesomeness. Dive deep into our culture, connect with fellow game-changers, and get ready to join informative sessions, practical workshops, and great fun.


As a Club Member, you'll unlock a world of incredible benefits:

  • Fuel your mind: Daily healthy lunches and snacks to keep you energized.
  • Effortless commutes: Shuttle mobility cards and company cars get you where you need to be.
  • Invest in your future: A solid pension plan.
  • Take your time off: 25 vacation days with the option to buy 10 more to provide peace of mind.
  • Own your success: Become a shareholder with our Employee Share Purchase Program.
  • Level up your skills: Udemy, CM Academy, and exclusive Meetups with thought leaders to ensure you're always learning and growing.
  • Life's a party: Weekly drinks, board game nights, karaoke throwdowns, yearly ski trip, and more! We have something for everyone.


Here, diversity is our superpower. We celebrate every member, regardless of age, background, or beliefs. At CM.com, everyone gets VIP access – because together, we rock!

Our Hiring Process

It's just clean and simple!

Step 1

Initial call

Meet the recruitment team and learn more about CM.com & the position and tell about your experience & motivation

Step 2

Visit the office & Meet the team

Step 3

Meet the founder / COO

Step 4

Get an Offer

Questions? Reach Out To Me!

Dennis Kerkhof Corporate Recruiter
Join the Club
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We look forward to hearing from you!